Why Ecommerce Works for the Crushing Industry

view of a lot full of rock crushers for sale

Ecommerce expanded and evolved to become a real force for the crushing industry. Especially in getting equipment to quarry companies who need to buy or rent crusher parts for their projects. Buying crusher parts online has never been so easy.

You can order groceries and have them delivered to your door. You can order a car from an app. You can even order “yellow iron” parts from companies like Caterpillar and John Deere.

Finally, there’s an ecommerce storefront that makes buying crusher parts online fast and simple.

Until very recently, this wasn’t the case. There are probably a few reasons ecommerce has been a long time coming to the crushing industry. Previously, getting crusher parts was expensive and rarely fit onto equipment as needed when used straight out of the box. Finding crusher parts that fit your equipment online was especially difficult if you don’t know what you’re looking for. Some customers feel more confident with consultations, but the truth is that many of the challenges with buying crusher parts online are insurmountable, and buying online offers some major advantages too.

In this article, we’ll look at two of the biggest advantages.

1. More Information Is Available Upfront

Imagine if restaurants didn’t have menus. When you came in to eat, instead of picking what you wanted, you had to determine what was available by asking your waiter questions. Not ideal, right?

It would take longer to get your food. You might miss out on a particular meal you would’ve liked to order. You’d have a harder time comparing crusher part prices. That’s kind of what ordering crusher parts was like before ecommerce.

It’s not that the crusher part catalog was off limits, it’s just that there wasn’t a place where up-to-date information was front-facing and accessible. If you were curious about the cost of a crusher part, you would call into the crusher part distributor and ask for a quote. They’d give you the cost and then you’d order it. Perhaps you would then take the price back to the purchasing team for further consideration. It worked, but it could be tedious, especially if multiple conversations were needed.

Ecommerce Platforms Offer More Transparency

More information on the price and availability of crusher parts is provided upfront. This means you can make better decisions without having to call back and forth with clarifying questions.

2. Ordering Crusher Parts Is more Efficient

The second benefit that ecommerce offers, is increased efficiency throughout nearly every stage of the ordering process. You can easily see what’s on the shelves. Instead of having to call in to see what parts are available, you can see what’s in stock online, including lead times and pricing information.

On our ecommerce platform, we have over 12,000 parts for your crusher available online. It’s easy to search for and find exactly what you need. Ordering is a snap and fulfillment is fast too. With just a few clicks, you’ve created an order that’s on its way to being fulfilled. At Mellott, we’re typically able to turn ecommerce orders around in a day when the parts are in stock. Robust ecommerce platforms also make it easier to put together more complex orders.

Information On Online Crusher Part Orders Is Readily Available

Let’s say that you have a service technician looking at your crusher, and they continue to uncover parts that need to be replaced. Instead of ordering each one at a single shot, you can create a “wishlist” of items that you build out over time. The list will be a live record of your requirements and it can have compiled pricing information and lead times for each part.

This makes it easier to plan your crusher repairs because the information is integrated. Once you order crushing parts, robust ecommerce platforms can pass data from your order back to your internal systems. For example, our ecommerce platform integrates with ERPs like SAP. When a purchase goes through, the order info is automatically punched out into the purchasing platform. This eliminates manual entry and makes keeping track of your orders simple.

Track The Status Of Your Crusher Part Order

Ecommerce platforms make tracking the progress of an order easier as well. Again, you used to have to call or email in to get updates on where an order was. Ecommerce platforms make these updates automatic. Our platform, for instance, sends an email when an order is placed and when it ships. Plus, we provide tracking information so you can look your order up at any time, to see where it is and when delivery is expected. This level of information enables you to plan repairs or service more effectively.

Reordering Crusher Parts Is Fast and Simple

Finally, once you’ve made an order, you’ll be able to view it in your ecommerce account and you can simply click to reorder the same crusher parts. It’s far less hassle than having to dig for parts information and serial numbers every time.

Ecommerce And The Buying Of Crusher Parts Online Is Only Going To Get Better

Ecommerce, when done well, doesn’t eliminate the consultative services that are available to the crushing industry. Mellott allows you to still call customer support or get additional consultation at any time. It simply compliments those services and makes the process more efficient.

Mellott has been gratified by the positive feedback on our ecommerce platform this year and we’re excited to continue to develop the platform. If you haven’t checked it out yet, you can do so by going to Mellott’s online store by clicking this link. It’s just one more way Mellott is committed to offering excellent crushing parts and service.